Marketing Executive Resume Sample

Here is a sample of marketing executive resume – Feel free to copy-paste and adapt it to build your resume to apply for the job you want. The following resume template can be also utilized for a marketing executive, and hospital marketing executive.


The Marketing Executive oversees day to day marketing activities for the marketing department.

Job Duties that Marketing Executive Should Know Before Writing Their Resume

  • Planning, developing and implementing effective marketing communication campaigns.
  • Using the full marketing mix for the company’s marketing communications.
  • Writing copy for all marketing collateral, including brochures, letters, emails and websites.
  • Understanding the product and customer profile and write through spec for each.
  • Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.
  • Producing an accurate summary of total spend at the end of a marketing campaign.
  • Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.
  • Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion.


Marketing executives contribute to and develop integrated marketing campaigns. Tasks can involve:

  • Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organizations;
  • Communication with target audiences and managing customer relationship;
  • Sourcing advertising opportunities and placing adverts in the press or on the radio;
  • Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and dvds;
  • Writing and proofreading copy;
  • Liaising with designers and printers;
  • Organizing photo shoots;
  • Arranging the effective distribution of marketing materials;
  • Maintaining and updating customer databases;
  • Organizing and attending events such as conferences, seminars, receptions and exhibitions;
  • Sourcing and securing sponsorship;
  • Conducting market research, for example using customer questionnaires and focus group;
  • Contributing to, and developing, marketing plans and strategies;
  • Managing budgets;
  • Evaluating marketing campaigns;
  • Monitoring competitor activity;
  • Supporting the marketing manager and other colleagues.

Requirements of the Role

  • Degree in Marketing would be an advantage as would CIM qualification.
  • Previous experience in a similar role.
  • Strong project management/organizational skills.
  • Ability to use spreadsheets to analyse data and spot trends.
  • Understanding of customer segmentation.

Marketing Executive Resume Sample

[Street, City, State, Zip]    [Phone] [Email Address]


Intuitive Marketing Executive adept at increasing revenue and profits through diligent research and efficient resource allocation. Especially skilled at maximizing profits while working within a limited marketing budget. Specialize in identifying client needs and offering practical short-term and long-term solutions.


  • Good teamwork skills
  • Communication skills
  • Adaptability
  • Good organization and planning skills
  • Creativity
  • Commercial awareness
  • Numerical awareness
  • IT skills


VP Director of Marketing CAR Incs. Boston, MB (2015 – Present)


  • Perform frequent and effective networking with a variety of business partners and customers.
  • Build strong, lasting relationships with market players.
  • Build and maintain lasting and productive contacts with the media.
  • Link between suppliers, media and company clients.

Campaign Leadership:

  • Organize road shows, trade shows and marketing events.
  • Discover and develop opportunities for marketing that involved advertising on the Internet, regional/national as well as specialist publications.
  • Manage the production of marketing materials.
  • Attend and organize company-related exhibitions, sales, promotional events, and others.
  • Secure sponsorships and assist in creating and actualizing publicity and marketing plans
  • Participate in delivery of approved marketing strategies – Effectively contributed to long – term strategies.

Research & Analysis:

  • Organize marketing research to implement brand awareness.
  • Conduct customer surveys to analyze the demands of the market.
  • Analyze product and market pricings on a regular basis.
  • Track the activities of the company’s competitors – Motivate to gain sustained knowledge of competitor activity.
  • Write and distribute press releases.


University of California – Marketing (2008)
Bachelor of Science

***This is only the marketing executive resume sample that we present to you to build it by yourself. Good luck and get the right job soon. 

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